Want to create more professional creative instagram stories?

Want to create more professional creative instagram stories? Or perhaps you are interested in how to add design elements, music to your instagram success stories? In this article, you will learn about 6 simple tools that will help make your cool instagram stories more interesting.

Build Stories Templates with “Easel”

Price: basic version – free; premium version – from $ 7.5 per month.

Easel is a design platform with a variety of templates and tools to help you create high-quality marketing materials, including images for instagram story ideas. If you use your Stories to announce special offers, direct traffic to a new blog post, or post something on Instagram, you will find a matching image template that you can easily edit and personalize.

Add headlines and music videos to your Stories with “Hype Type”

“Hype Type” is a mobile application (available for iOS and Android) that allows you to add funny fonts and music videos to your instagram stories ideas.

Make a story from multiple pages with “Unfold”

Unfold is a free application for creative instagram stories, available for iOS. Best for creating content on fashion, travel, and lifestyle. In this application, there are stylish, minimalistic templates that will make your content attractive and professional with minimal effort.

Add a photo to a video story with “Quik”

Quik is an easy-to-use, free GoPro video editing application that offers pre-defined transitions, graphics, and soundtracks, optimizes video for vertical display. “Quik” works with photos and videos to create high-quality videos that you can use on social networks.

Use professional graphics in Stories using “Adobe Spark Post”

Price: free or $ 9.99 per month for the premium version.

Adobe Spark Post offers marketing templates with a variety of graphics, fonts, and backgrounds. You can also upload your own brand assets, such as logos and fonts, with a premium version, which costs $ 9.99 per month.

Convert video to 15-second Story using “Storeo”

Last but not worse, “Storeo”, a free app for iOS, easily transforms videos into 15-second clips that are perfect for best instagram stories. The application is intuitive and contains a useful introduction that will help you access your microphone, camera and photos.

Stories have long become a separate part of the content on Instagram. Lead them according to the residual principle is impossible, in the spirit of: “What remains and is not included in the main page, goes to instagram stories for brands“. They need to plan, prepare in advance, process. Only then will they work and help the development of the page. The applications above are very cool. Especially often we use in work Hype Type – for text and Unfold – for beautiful frames and collages.

Opportunities of second twitter account for your business

We have already talked a lot about the benefits of social networks in promoting your business. Today we decided to tell you about another secret – the second twitter account. Of course, the article will be for people who already have one account and some knowledge of the work of Twitter. If you create second twitter account you will allow you to expand your marketing strategy, allowing you to capture most of your audience.

The second twitter account will allow you to conduct marketing research of buyers. Perhaps you did not want to risk introducing some types of customers as a part of key audience when you created your main account. You can also try a different marketing policy in order to see how people react to it. Because, you can copy some marketing moves to your main twitter account.

Perhaps you do not want to start aggressive actions to customers of competitors. Competitors may not like such actions and you may worsen your relationship with them. But you can do it from the secondary twitter account, and then draw these people in to your main account.

Making a second twitter account will permit to you to make some affords that were not allowed on the main one. It can also be an experiment with your main audience if you want to test a fairly controversial material. In case of failure, the entire main strike will take over the second account and will not affect the reputation of the main one.

You can also analyze your pricing policy, and how price changes will affect sales. From the second twitter account you can offer the same services, but with a different price, either lower or higher. Then you can find out what is the best price for your services and put up such a price on your main account.

Also, if you intend to conduct new marketing activities, we can pre-test them on a secondary twitter account. You can find out what result they bring without threatening the first account. Also, a “test” requires much less money than a full-scale marketing company.

In addition, you can implement several ideas for rebranding the company. If you have conceived a new logo or background for your company, you can first try out the changes on the second twitter account. Then, you can see how customers perceive a new type of company. If you have benefited from the changes and you finally decide to change the look of your company, then the second account will help your customers get used to the new design. You should not provide the changes immediately on the main account, it is better to let a couple of months a new design will be only on the second account, and only then transfer it to the main profile.

Many people have questions “how to create a second twitter account and regulate the activity of a second account?” After all, for some people it is difficult to manage one account, and here they will have two. You can of course manage your accounts by entering one and then the second, but the easiest way is to install software for managing multiple accounts. There are a lot of them on the Internet, so finding such a program is not difficult. Then simply manage accounts through the application.

Summing up, we can safely say that having a secondary twitter account is very profitable. You can carry out various actions while remaining incognito, so your actions will not affect your main account. If the results are positive, then you will be able to carry out similar actions in the first profile, and if they are negative, then you will refuse to set up such harmful actions in right time.

Ten advantages of the company’s media presence in social networks

We are sure that many of your clients and potential buyers have had profiles on social media yet. Also, many partners who can help your business are there. Of course, not all companies have social media pages and don`t want it, but we are sure that this is temporary. Social media is now gaining a huge number of users, and they have become the main platform for marketing products and services.

Communication, trade, entertainment, hobbies, study – all this has been part of social media. Of course, they all spend a long time on the Internet, and therefore many companies began to look for potential customers on social media. Identify your main audience and the social media presence is the main task of the marketing policy.

Unfortunately, there are people who do not consider that it`s necessary building social media presence, it is often difficult to convince them. But perhaps the reasons given below will convince them to improve social media presence.

1. The more activity in social media, the higher you are in search results.

If you invest money in high-quality content, it will be simply not enough. It will not bring results, because of you will not be able to show it to people. But if you increase social media presence in social networks and make the daily publication, you will help you to get into the top. This is especially evident in the example of Google search and profile on social networks Google+. After all, the search system does not only to search for information on the entered phrase, but also the relevance of information. Also, the impact depends on the number of reposts, likes, and comments under your content, the more of this, the more attractive your social page for search system.

Therefore, do not just dwell on the frequency of publications, think about the quality of your content. First of all, try to show something that will be useful to people. You can share some publications, useful reviews, charts, price comparisons, etc. Then your publications will be attractive to users, and soon the search system will display your page in the tops.

2. You will be able to independently participate in creating the image of your company.

Sometimes it is difficult to ask some marketing company to expose your basic qualities, approach to the client and your principles. But your media presence will help you personally expose the image of the company, as you see it. You will be able to decide what material to publish, how to communicate with customers, how to respond to positive and negative feedback and with whom to cooperate. Unfortunately, all these things are difficult to show in another way than building social media presence and actively develop their profiles in them.

3. The level of importance for the client

As we mentioned in this article, many people have been on social media for a long time, getting used to founding information about a company and a product by viewing a profile. They view several product photos, read customer reviews and get acquainted with the company, and only then decide on the purchase or services of the company. If you refuse increasing social media presence, then this type of client is lost for you. Now this is a huge number of people and they continue to increase every year, and this is a lot of money that you are already losing.

4. You will become significant in your field of activity.

If you imagine a situation that some users do not trust your information posted on your page, then they probably turn to reputable people in a certain field in order to know their opinion about you. Usually, experts are often subscribed to various social media profiles, from where they could get information, follow new products and analyze them with the help of their knowledge and experience. If in his eyes you look like a professional and good company, he can recommend you to potential clients. In this case, customers begin to fully trust you and go almost immediately to the category of regular customers.

5. Competitors

Of course, there are a number of companies that provide such services like yours. They are also increasing social media presence. In this case, you can calculate and analyze your competitors, determine their strengths and weaknesses. Once the picture is clearly drawn up, then you can try to take some customers from competitors, by showing them your advantages in comparison with competitors. This will add you a considerable percentage of customers and help develop your company in the right direction.

6. Increase market share.

The building social media presence allows customers to distribute your publications in their profile. It is also possible to send regular messages even to other social networks. The information about your company can go far away beyond your profile. This is a unique advantage and no another marketing can provide this. Good advertising can be spread out solely thanks to the efforts of your customers. You can also encourage the distribution of your publications, giving various gifts and offering discounts.

7. Small investments to attract customers

One of the main advantages of building social media is low prices for marketing activities. Besides the fact that you can set up profiles for free, if you buy advertising banners and raise your page to the tops, it will be very cheap. Also, in terms of cost and benefits, this is the best way to market your products. To create some email list, you should invest a lot of money, because of you need to buy software, buy literate text from the authors and form a mailing policy. As a result, it works extremely badly and you get great losses.

8. Folded marketing activities

If you have other ways to attract customers, then you will be able to synchronize all your actions, giving in the mailing lists, commercials, ads, links to your media presence. If a person is not enough information and he wants to get acquainted better with the product or company, he can always go to your social media page.

9. It may be too late.

As mentioned earlier, a huge number of people are already using social networks. Various companies are already trying to win customers, explore them and try to satisfy them. If you postpone the decision of increasing social media presence, then you will lose all potential customers, and it will be almost impossible to get their attention.

10. New potential customers market

Previously, you could target customers who watch TV, read correspondence or attend various places and events. Now you can reach the audience of social networks, which is really big. This way we can more easily increase the number of customers.