Facebook is constantly presenting new ways for you to reach your social audience, and now there is a mobile-specific ad format called “Canvas.” The resulting ad is a full-screen display that is meant to bring “brands and products to life on mobile.”
What Are Canvas Ads?
Canvas ads are full-screen ad units that were launched back in February of 2016. The ads are interactive, and allow users to stay inside the Facebook app when they’re viewing product details. At first, it looks like a regular news feed post. When a user clicks it, a full page opens up to fullscreen on mobile. Brands use videos, GIFs, photos and CTA buttons to create a sort of mini landing page for mobile, and users can navigate through the content within the Facebook app.
How Can Canvas Ads Help Small Business Owners?
Canvas ads allow small businesses to get their products and brand information in front of potential customers in the way that the customers are already interacting with media.
Acquire New Customers
Restaurants and cafes can highlight their features and benefits of their product and service. Explain the value that you place on food including high standards of cooking and serving. Use call to actions and click-through capabilities to turn interested people into conversions.
Inspire Mobile Shopping
Retail businesses can showcase their products in a beautiful full-screen format that drive’s intent to purchase on their websites.
How Do I Create A Canvas?
PromoRepublic’s upgraded Review Suite which now features AI-powered Reply Assistant, a game-changing tool for automating…
Join us to discover how AI and automation can help you drive trust and loyalty…
Unanswered reviews on your franchisees' Google pages are costing you business - 30% of locations…
The platform gave us the visibility and control we needed to help our franchisees with…
Get more reviews and clicks on Google. Ask Google Diamond Expert the insider hacks and…