Founded in 1961, City Wide is the largest management company in the building maintenance industry.
What sets City Wide apart in the industry is it provides a single point of contact to manage more than 20 commercial maintenance services.
Founded in 1961, City Wide is the largest management company in the building maintenance industry.
What sets City Wide apart in the industry is it provides a single point of contact to manage more than 20 commercial maintenance services.
PromoRepublic provides us with a best-in-class platform to manage content creation, social insights, and reputation management, giving us a more comprehensive view across our entire franchise system.
City Wide needed a versatile tool to implement the brand’s online presence growth strategy while catering to the needs of both the head office and individual franchisees.
PromoRepublic became one marketing platform that provided a centralized place to manage the company’s social media marketing, review management, and directory management, as well as giving a 360° real-time oversight of their locations’ visibility performance.
Before establishing specific marketing goals for City Wide, PromoRepublic conducted an audit of brand’s local marketing performance across search, social media, listings, and reviews. We identified the areas that required improvement.
Additionally, City Wide assessed its performance across different locations and provided franchisees with valuable insights and actionable suggestions to enhance their visibility and growth.
PromoRepublic helps City Wide easily create, manage, and optimize business directories. Now 3,888 listings across 95 locations are centrally updated and synced automatically, in real time.
By consolidating all reviews in one platform, the head office can reply to all reviews left across Facebook, Google Business Profile, and Instagram and ensure a positive customer experience.
Franchisees optimize their marketing efforts with a centralized content calendar managed by the head office. This process enables franchisees to automate their routine tasks and focus on customer experience.
Franchisees now create better content faster with easy access to corporate digital assets. Streamlined collaboration with the head office and pre-set brand styles ensure consistency and improve social media awareness.
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