Data Overload or Data Power? How Brands Turn Local Data Into Profit

Managing multiple locations without the right data is like flying blind. What works in one market might tank in another, and relying on gut instinct leads to wasted budget, lost customers, and frustrated teams.

Join us to learn how franchises and multi-location brands use local data to make smarter decisions, adapt faster, and grow more predictably. Real tactics, real dashboards, and real results—no fluff. If you’re ready to stop guessing and start scaling with confidence, this session is for you.

Save your seat now!

Meet Our Speakers

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Marci Kleinsasser
VP of Marketing
at Home Franchise Concepts
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Jason Mitchell
VP of Marketing & Communications
at The Glass Guru

What You’ll Hear

  • How leaders tackle local performance challenges with data
  • Real examples of data-driven decisions scaling marketing efforts across locations
  • How to balance global strategies with local execution using data
  • Tools and tech that make data collection and real-time analysis easier
  • Industry leaders' advice on avoiding common data mistakes and driving better ROI
Choose what describes your business best:
What do I choose?

Enterprise: for multi-location and direct selling brands. Manage thousands of social media pages of your local distributors, partners, or franchisees.

Agency: for marketing agencies. Manage all your clients’ social media pages on one platform.

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