October 27th, 12 pm - 4 pm EST

Franchise Local Marketing Conference 2023

Curious to know what tactics top franchise brands will use to drive local leads tomorrow? Join our grand online conference with the world’s brightest franchise and local marketing experts to learn the secrets of what’s next in local marketing in 2023 and beyond.

Curious to know what tactics top franchise brands will use to drive local leads tomorrow? Join our grand online conference with the world’s brightest franchise and local marketing experts to learn the secrets of what’s next in local marketing in 2023 and beyond.

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Count on our community of handpicked experts from top brands

Why Attend

When?
When?
On October 27th, we’ll be streaming 6 Zoom Sessions consisting of hyper-focused expert talks, panels, and live Q&A sessions. You can join any time and watch as many sessions as you want.
On October 27th, we’ll be streaming 6 Zoom Sessions consisting of hyper-focused expert talks, panels, and live Q&A sessions. You can join any time and watch as many sessions as you want.
Who?
Who?
Hear and connect online with high-growth leaders and local marketing experts with the biggest names in franchising, joined by 500+ of your marketing peers.
Hear and connect online with high-growth leaders and local marketing experts with the biggest names in franchising, joined by 500+ of your marketing peers.
Topics?
Topics?
Together we'll dive deep into the hottest local marketing topics and trends to help you upskill for what's next from the comfort of your home.
Together we'll dive deep into the hottest local marketing topics and trends to help you upskill for what's next from the comfort of your home.

Meet the Speakers

Kristen (Bendt) Pechacek
Kristen Pechacek
Chief Growth Officer
A franchise company within the massage and aesthetics industry that provides high-quality and luxurious spa services.
Yan Gilbert
SEO Specialist & Official Google Business Profile Product Expert
A local SEO agency specializing in SEO, PPC, and social media services.
Raakkel Sims
Head of Customer Success & Partnerships
The leading all-in-one local marketing platform for franchise brands.
Madeleine Park
Madeleine Park
Chief Marketing Officer
The multi-brand franchisor behind popular home and commercial service franchises.
Alex Setchell
Marketing Consultant Manager
Premier swim school teaching children 4 mo. to 12 years.
Jessica B. Martin
Chief Marketing Officer
A leading nationwide payroll and workforce management franchise.
DeBow Padgett
Director of Marketing & Creative
A paint-your-own-pottery studios dedicated to exploring The Art of Having Fun.

What’s on the Agenda

12:00 - 12:20 PM
Breakout Session: Meet, Greet & Connect
An initial breakout session to say 'hi' to the community and grow your network.
12:30 - 1:00 PM
How to Leverage Local Marketing Data and Improve Your Franchisees' Performance
Presented by Raakkel Sims
1:10 - 2:10 PM
Problem-Solving Session: How to Set Up and Implement a Successful Local Marketing Program
Moderated by Madeleine Park. Presented by Alex Setchell and Jessica B. Martin.
2:30 - 3 PM
Expert Talk: Local SEO Trends and How to Apply Them to Your Multi-Location Businesses
Find out the ultimate local search trends and why a great Google Business Profile is a must for your franchise. Presented by Yan Gilbert.
3:10 - 3:40 PM
Expert Talk: How the Rise of Social Search Impacts Franchise Marketing
Explore how social platforms are changing the game for local business discovery and how to take advantage of this evolution. Presented by DeBow Padgett.
3:40 - 4:20 PM
How to Lead Effective Change
Keynote speaker on the mindset needed to shape franchise businesses. Presented by Kristen Pechacek.

What our attendees say

Natalie Miller, Director of Digital Marketing at Curious Jane Ad Agency
This was a fabulous conversation! It was great to hear about everybody’s experience with these challenges in the franchise space.
Nicolle Scott, Franchise Support Manager at Nextaff
This webinar was insightful, I have so many great takeaways from it. I found it to be one of the most insightful and eye-opening webinars I've been on in a LONG time.
Devon Chester, Director Of Business Development at All Points Digital
Great session today. Thank you again for organizing a great group of thought leaders.

#1 Community for Innovative Franchise Marketers

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FAQs

Is the Franchise Local Marketing Conference 2023 free to attend?
Yes. The conference is free of charge, but please make sure to reserve your seat via the registration form above prior to the event as we have only 300 spots available!
When will more details about the presentation topics and speakers be listed?
We’ll be revealing more information about the speakers and sessions every week via our LinkedIn and Facebook pages. Give us a follow and stay tuned!
What time zone will the virtual conference be in?
All content will stream in the EST time zone on October 27th, 2022, from 12 pm to 4 pm on Zoom.
Will the content be accessible after the event?
Yes, the recordings will be shared with the attendees after the event. For others, the content will be available on demand via our website.
Choose what describes your business best:
What do I choose?

Enterprise: for multi-location and direct selling brands. Manage thousands of social media pages of your local distributors, partners, or franchisees.

Agency: for marketing agencies. Manage all your clients’ social media pages on one platform.

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