CMO Peer Talk: Female Marketing Leaders in Franchising

More female executives than ever before are now contributing at all levels, and marketing is no exception. Franchise marketing offers countless opportunities for women to learn, grow and lead.

So this time, we’ve prepared a special treat for those looking for a marketing route into the franchise industry.

We got together with some of the most inspiring female marketing leaders currently making their mark on this buzzing industry. Hear from women leading the charge in franchising!

Brought to you by industry leaders:
Women in franchising

Meet Our Speakers

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Abby Fogel
Vice President Marketing
@ Unleashed Brands
A franchise growth accelerator supporting growth-oriented brands geared at furthering child and adolescent development
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Christy Barnes
Vice President of Marketing
@ Camp Bow Wow
The largest pet care franchise in North America, providing doggy daycare and boarding services
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Kristen Pechacek
Chief Growth Officer
@ MassageLuXe
A franchise company within the massage and aesthetics industry that provides high-quality, luxurious services to all spa guests
sw-section Larisa Walega
Larisa Walega
CFE, VP of Marketing
@ Ziebart International Corporation
The worldwide leader in premium automotive appearance and protection services
sw-section Threshold Brands
Madeleine Park
CMO @ Threshold Brands Greater Philadelphia Locations & Director of Marketing @ Netsertive
The multi-brand franchisor behind popular home and commercial service franchises

What’s on the Agenda

  • What does it mean to be a leader in the workplace, and how to become one 🌟
  • How to build and scale a high-performance marketing team for a franchise brand 👥
  • Advice for women seeking the franchising C-suite 🥇
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