Franchise Ops vs. Franchise Marketing — A Love-Hate Relationship?

PromoRepublic brings the heat and light up the conversation about how to streamline cooperation between the two departments and become a winning team. This is one event you don’t want to miss!

Brought to you by industry leaders:
Best life brands
Assisting Hands Home Care
Get access to our top webinars right away

Meet Our Panelists:

sw-section Jennifer LoBianco
Jennifer LoBianco
Chief Marketing Officer
@ Best Life Brands
A holding company that includes ComForCare, At Your Side, CarePatrol, and Blue Moon Estate Sales
sw-section Andrew Dahle
Andrew Dahle
Chief Operations Officer
@ Assisting Hands Home Care
A leading in-home care franchise that provides quality help to seniors and others with limited physical abilities
sw-section Kristen Pechacek
Kristen Pechacek
Chief Growth Officer
@ MassageLuXe
A franchise company within the massage and aesthetics industry that provides high-quality, luxurious services

What’s on the Agenda

  • How to divvy up your 2023 budget between brand, consumer, and franchise development marketing without breaking a sweat
  • What criteria Operations/Marketing should use when evaluating growth initiatives
  • Whether employer branding should fall on the franchisor's or franchisee’s shoulders
Recent Webinars
#1 Community for Innovative Franchise Marketers
CMO Peer Talks is a community that brings together result-driven marketers seeking new ways to innovate in the franchise space to empower franchisees and win local customers. Want to join?
Join CMO Peer Talks community
Choose what describes your business best:
What do I choose?

Enterprise: for multi-location and direct selling brands. Manage thousands of social media pages of your local distributors, partners, or franchisees.

Agency: for marketing agencies. Manage all your clients’ social media pages on one platform.