Dogtopia Canada Selects PromoRepublic to Paw-er Up Local Marketing and Outshine the Competition

Irina Baranovskaya
Irina Baranovskaya
Content Marketing Manager
≈ 1 min read
Upd. on: 8 Jan 2024

PromoRepublic, one marketing platform for franchise growth, announces a new client partnership with Dogtopia Canada, North America’s fastest-growing pet services franchise.

Dogtopia is a unique dog daycare business that opened its first location in Virginia in 2002 and expanded into Canada in 2014. Today, they operate 22 locations in the Canadian market.

With growth plans to open 400+ stores by 2025 in North America, Dogtopia was looking for a single tool for their local-level marketing efforts and review management.

This partnership will help Dogtopia:

  • Track findability and adjust strategy to increase traffic via GBP pages
  • Deploy corporate posts to franchisees and give them tools to localize posting
  • Get oversight of how franchisees manage reviews
  • Ensure brand consistency across multiple platforms
  • Simplify marketing decisions by getting data-driven insights.

“Our goal is to streamline our local marketing effort and constantly increase local findability to stay ahead of local competition. With this partnership, we aim not only to provide franchisees with tools to resonate locally on social platforms but also oversee and optimize our review performance across the board,” states Nicole Silva, Digital Marketing Specialist at Dogtopia Canada.

“Online visibility is the cornerstone of multi-location business success. Our partnership with Dogtopia means more than just streamlining local marketing efforts – it’s about empowering their marketing team with a data-driven approach. Together, we aim to elevate their local presence and ensure brand consistency,” says Raakkel Sims, Head of Customer Success at PromoRepublic.

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