The #1 SOCi alternative that HQ and local operators actually use
Built for networks that need local marketing execution, not just dashboards.
But only one gets used daily
75-80%
30-40%
30-60 days
90+ days
Control + local execution
Control only
Built for multi-brand groups
Single-brand focus
Social, Listings, Reviews, Analytics
Social, Listings, Reviews, Ads, Chat, Local Pages
Centralized campaigns, brand-safe templates, local execution
Centralized campaigns
One campaign hub for all brands/regions, with a simple “join & localize” flow, bulk scheduling and boosting
Strong central push tools with Smart Groups, bulk publishing, and localized Boosting campaigns.
AI Assistant (mobile-first coaching, insights, content creation), AI Composer, AI Agents
SOCi Genius (automation in dashboards, issues with recommendations for Service Area Businesses)
Context-aware, brand-guided
Generic automation
AI tone matching, rule-based automation, saved replies
Automated templates
Multi-brand governance, brand-safe AI tools, approval workflows, roles & permissions
Enterprise permissions & roles, approval workflows
- Advanced Analytics with Leaderboards, Scoring, and Benchmarks;
- Reporting across social profiles includes posts made outside of platform;
- Executive dashboards with adoption %
- Data warehouse integrations (GA4, GSC, CRM, POS, BI)
Cross-module reporting, limited adoption tracking, and no visibility into social posts made outside of the platform
Dedicated CSMs, activation programs, and onboarding, 24/5 tech support
Enterprise CSM, tiered support
Social posting, AI Assistant for on-the-go local marketing coaching and generating review replies
Partial
Centralized brand control
plus local freedom that works
Pre-set brand kit (fonts, colors, logos)
AI that keeps content on-brand automatically
Multi-brand governance for franchise and buying groups
The AI assistant 80% of your local operators will use
Available 24/7 in the mobile app—check it like Instagram
Knows your brand rules and performance data
Included free in every plan
From kickoff to ROI
in under a month
Week 1-2: Setup locations
Week 3-4: Full network activation with progress tracking
75-80% active immediately after rollout, not 6 months later
Adoption visibility
SOCi doesn’t give you
Adoption rates and performance tracking per brand/location/region
Content velocity, review response rates, and listing accuracy
Proof of ROI: calls, directions, engagement by location
FAQs
“I don’t want another tool my franchisees will ignore.”
Neither do we. That’s why we built the platform differently.
Here’s what’s different:
SOCi’s approach: Desktop dashboards, complex workflows, enterprise features local operators don’t need. Result: 30-40% adoption, frustration, tool avoidance
PromoRepublic’s approach: Mobile-first like Instagram, AI coaching in their pocket, simple enough to use daily. Result: 75-80% adoption
The proof:
City Wide went from 35% SOCi adoption to 80%+ PromoRepublic adoption in 90 days. Same franchisees. Different tool design.
We don’t just promise adoption. We engineer it through:
- Mobile-first experience (not desktop dashboards)
- White-glove rollout with progress tracking
- An AI Assistant that is available 24/7 in your pocket
- Week 1-2 onboarding that makes success easy
If your franchisees or local operators ignored SOCi, they won’t ignore this. It’s built for how they actually work.
Why switch from SOCi mid-contract?
Three reasons networks make the switch:
- Adoption gap drives real revenue differences
75-80% executing vs. 30-40% means measurably better same-store growth. Every location not using the platform is revenue left on the table. - Can’t prove marketing ROI without adoption data
SOCi doesn’t track who’s actually using it. In PromoRepublic, you see exactly who logs in, who posts, and who responds to reviews—by location and region. You can’t fix what you can’t see. - Local teams complaining drains HQ time
Before the switch, you’re fielding complaints: “Too complex.” “Takes too long.” “I’ll just use my personal account.” After switching to PromoRepublic, Teams stop complaining and start executing. Mobile-first tools they actually want to use. Less friction = less support burden.
What about switching complexity? Won’t migration be a nightmare?
No. We handle it.
White-glove migration includes:
- Asset transfer (brand templates, logos, content libraries)
- Calendar migration (scheduled posts, campaigns)
- Listings sync (all location data, hours, categories)
- Review the history import
- Brand guidelines set up
- Training and onboarding for HQ and pilot locations
Timeline: Most networks are fully operational in 24 days, not 90+.
Our team walks you through every step. You’re not figuring this out alone, we’ve done this 110+ times.
How is your AI different from SOCi Genius?
SOCi Genius: Automates posting and replies from the dashboard
PromoRepublic AI Assistant: Automates HQ tasks AND coaches local teams to execute on mobile
The structural difference:
SOCi removes tasks from local teams (HQ posts for them).
PromoRepublic guides local teams to execute themselves (activation, not just automation).
Why this matters:
Local content gets 2.5× more engagement than HQ-automated content.
Activation beats automation for driving same-store growth.
The emotional shift:
Before: Franchisees avoid the tool, complain it’s too hard, and post from personal accounts anyway.
After: Franchisees open the app daily, ask the AI for help, and feel confident executing on-brand.
Can we pilot before switching our whole network?
Yes. Most networks start with:
- One brand or region
- 20-50 locations
- 60-90 days
Prove higher adoption and better results before full rollout.
Which SOCi alternative actually drives same-store growth?
The one that gets 75-80% of locations executing daily, not just giving HQ control without local activation.
PromoRepublic solves both: enterprise control + local execution that actually happens.
Because dashboards don’t drive revenue. Activated locations do.
