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Enterprise
content-clix.com
Content Clix is an agency with a mission to help business owners attract, engage, and retain customers by producing content that stands out on social. They needed software that would serve as the foundation of their process; an all-in-one tool that would allow their team to be efficient. In 2019 Nannette started working with PromoRepublic; take a sneak peek at the results:
2X
higher engagement rate for key customers
10
hours saved every month
50+
clients expected to join within a year
Background
Nannette Staropoli – Founder and Chief Marketing Strategist of Content Clix, started her first marketing firm 15 years ago. She was an early adopter of social media and has been educating clients on how to leverage social media to engage with their customers since Facebook first launched.
Nannette and her team used to organize their workflow with Google Spreadsheets. It was cumbersome to handle everything – they would use multiple tools for content creation and then forward the client a spreadsheet with links. Since Nannette always keeps her finger on the industry's pulse, she was constantly exploring various tools to manage the agency's workflow, including Hootsuite. But none of them provided an excellent, clean, simple process, until when in 2019 she chose PromoRepublic as a partner for Content Clix.
From spreadsheet-based to strategically efficient workflow
“ As the agency, we actually do 99% of the work for our clients on social media, and the PromoRepublic team has just made it so much easier for us to do our job for them. Everybody's engagement is up for sure. And most important, revenue is up as a result of increased engagement. I can confidently say our clients have doubled their engagement and realized a direct correlation to increased revenue. ”
Using PromoRepublic, Nannette and her team can quickly create and schedule content and ensure it's published at optimal times to generate engagement. As a result, Content Clix managed to double their clients' engagement on social.
Creating and distributing content made easier
Using PromoRepublic, Nannette and her team find it easy to navigate through clients' social media profiles –they are nicely organized and grouped in Workspaces. The ability to add team members to collaborate with and clients to review and approve content makes the workflow even smoother.
The Upcoming Events Calendar helps Nanette and her team stay current and save time with premade templates relevant to all major industries. When it comes to efficiency, Content Clix leverages the ability to cross-post the same post on multiple locations, and can easily further refine times and days for the same post in one easy system. And most importantly, Nannette and her team appreciate the al-in-one tool – being able to automate posting to main networks, to publish content when audience engagement is at its peak, and to edit visuals directly with the built-in Graphics Editor.
“ I am a fan of partnering with anyone that makes me bigger, better, faster, and that's what PromoRepublic has done for us. This software serves as our backbone, which allows our team to be efficient. I'm saving at least ten hours a month, from the old way we used to produce content to the new way. ”
Driving additional revenue with our White Label Solution
The White Label solution powered by PromoRepublic serves as their team's production hub, which works hand in hand with ContentClix custom content packages. With the help of PromoRepublic software, Nannette expects to grow her client base to 50 clients within a year, despite the crisis provoked by COVID-19.
