higher engagement rate for key customers
hours saved every month
clients expected to join within a year
Nannette Staropoli – Founder and Chief Marketing Strategist of Content Clix, started her first marketing firm 15 years ago. She was an early adopter of social media and has been educating clients on how to leverage social media to engage with their customers since Facebook first launched.
Nannette and her team used to organize their workflow with Google Spreadsheets. It was cumbersome to handle everything – they would use multiple tools for content creation and then forward the client a spreadsheet with links. Since Nannette always keeps her finger on the industry's pulse, she was constantly exploring various tools to manage the agency's workflow, including Hootsuite. But none of them provided an excellent, clean, simple process, until when in 2019 she chose PromoRepublic as a partner for Content Clix.
Using PromoRepublic, Nannette and her team find it easy to navigate through clients' social media profiles –they are nicely organized and grouped in Workspaces. The ability to add team members to collaborate with and clients to review and approve content makes the workflow even smoother.
The Upcoming Events Calendar helps Nanette and her team stay current and save time with premade templates relevant to all major industries. When it comes to efficiency, Content Clix leverages the ability to cross-post the same post on multiple locations, and can easily further refine times and days for the same post in one easy system. And most importantly, Nannette and her team appreciate the al-in-one tool – being able to automate posting to main networks, to publish content when audience engagement is at its peak, and to edit visuals directly with the built-in Graphics Editor.
The White Label solution powered by PromoRepublic serves as their team's production hub, which works hand in hand with ContentClix custom content packages. With the help of PromoRepublic software, Nannette expects to grow her client base to 50 clients within a year, despite the crisis provoked by COVID-19.