Franchise PowerUp 
Twitter is an American social networking service and online news on which users interact and post with messages known as “tweets”.
There are 11 types of tweets.
- Infographics
Create Infographics from case studies, stories, your own data, presentations, blog articles and training materials to make a bigger impact.
People can keep in mind 80% of what they look, only 20% of what they read.
- Evergreen content
Repurpose, update and recycle evergreen content to increase reach, expiration date, and engagement. There are 7 types of evergreen content.
- How-to checklists
- Video tutorials
- Blog posts
- Interviews and podcasts
- Training guides
- Case studies
- Ebooks
3. Image-based or inspiring quotes
Quote images are shareable and a great way to brand your business. Did you know that users who tweet quotes have 43% more followers? Find favorite quotes and create own in Post Planner.
- Interactive content
Interactive content is anything that gets your followers in on the conversation.
- Calculators
- Assessments
- Infographics
- Quizzes
5. Content that causes positive emotion
Want to increase engagement. There are 3 emotions.
- Amusement (15%)
- Laughter (17%)
- Awe (25%)
6. Lists and how-to’s
Lists and how-to’s are easy to read, skim-friendly and very shareable.
How-to create your own:
- Answer faq
- List resources
- Beginner’s Guides
7. Video – live and recorded
The most universal digital tool today is video. There are different top video platforms:
- Youtube
- Daily Motion
- Facebook Live
8. Visual marketing
Visual marketing allows you to show and tell your story in an eye-catching way.
Content with relevant images gets 94% views
9. Behind-the-scenes-posts
People want to connect to other people. Behind-the-scenes tweets build trust and relationships.
10. Engaging questions
- Get 100% more comments than standard text-based posts.
- Get 1,050% more replies than quotes.
11. Gifs
GIF’s are easy to consume, share and tweet.
There are 6 best gif applications:
- Gif maker
- Giphy cam
- Gifx
- Giffer
- Giphy
- Gif paint
A tweet may include photo, link, video and GIF. How to tweet:
- Type your tweet in the compose box at the top of your home timeline, or click the tweet
- You can contain four photos, a video or a GIF in your tweet.
- Click the tweet button to post the Tweet to your profile.
