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6 minutes read

Top 5 Social Media Accounts of 2016 (So Far)
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Top 5 Social Media Accounts of 2016 (So Far) I may be jumping the gun, but there have been so many wonderful social media posts and accounts in 2016 that we feel comfortable picking our top 10 here at the start of November. As a provider of social media services, I pay special attention to …

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6 minutes read

Why Social Media Marketers Fail + downloadable frameworks
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Let’s talk about something difficult for a second. Haven’t there been times, as a marketing professional, that you’ve wanted to quit social media for good? I don’t mean doing the social “detox,” like you read about. I mean wanting to yank it out of your service offerings. To say no way when people asked you …

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6 minutes read

5 Tips to Managing Your Content Marketing Calendar
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It’s a social media marketer’s nightmare. You spend hours, weeks, even months carefully crafting a content calendar for social media only to find the content falls flat. Or, the right posts are updated at the wrong times. Or, there are problems getting approvals on the content you intend to share. All that work… with very little …

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3 minutes read

Why You Can’t Skip Holiday Posts in Your Social Plan
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Why You Can’t Skip Holiday Posts in Your Social Plan Ask any marketer worth his or her salt and they will tell you that it’s vitally important to connect with customers on every possible channel during the “holiday season.” Namely, late October through Christmas. People are shopping for holiday gifts during that time, and positioning …

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10 minutes read

How to Improve Your Social Media Management in 30 Days
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What is social media management? It’s the practice of posting, monitoring, and engaging with your followers, social media influencers, and people who might be interested in your business. When used with strategy, social media is like word of mouth, amplified. What does your current social media management strategy look like? Chances are, it could use …

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8 minutes read

11 Graphic Design Tools to Create Stunning Visuals
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These days, it seems that people want it all when it comes to their social media marketing. That means that you can be a brilliant strategist and a great writer, but if you don’t have the ability to make good graphics, you can’t deliver on the type of content people want to see. In the …

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6 minutes read

7 Must-Attend Free Social Media Marketing Courses
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Every marketer could benefit from more professional development. There are lots of free social media marketing courses that will help social media managers and freelancers learn new skills. Get Smart: 7 Must-Attend Free Social Media Marketing Courses & Educational Resources Social media marketing isn’t going anywhere. And, success is tied directly to your social content’s …

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