How, When, and Why to Schedule Posts on Facebook

You want to post content to your Facebook page regularly, but sometimes something goes awry. You are too busy to post every day, and your audience loses interest in you. This isn’t exactly the best way to go, especially when you’re trying to promote your business and connect with your fans. However, there is some good news for you. All you need is to schedule Facebook posts ahead of time. Find a chunk of time when you can create a few posts at once and schedule multiple posts in one go. Treat your social media like your meal plan. Give them something tasty for breakfast, lunch, and dinner.

The Main Benefits of Scheduling Facebook Posts

  1. Fewer distractions throughout the day

    Social media is one of the largest time wasters, especially when you use sites like Instagram or Facebook. It is easy to hop on an account for a quick minute to post something, but hard to get off later after scrolling through everyone else’s photos, posts, and tweets. This is their main benefit and downside. Scheduling posts can cut back on the distraction of social media and keep you on tasks throughout the workday.

  2. Have a clear schedule

    Consistent updates, how often you post and when your audience can expect new content make a difference.. Try to avoid erratic pauses in your social media schedule to ensure maximum engagement.

  3. More useful posts

    The more strategic your content on Twitter, Instagram, or Facebook, the more your accounts grow and drive more traffic. Planning each post can help you come up with a clear game plan for how to use social media.

  4. Multiple time zones

    You can schedule Facebook posts in advance to reach more people around the world who are checking Facebook at various times of their day.

Smart Posting

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How to Create a Facebook Posting Schedule

There are three useful tips:

  1. Define the publication time

    First, you don't need to post new updates every day! Social media is about quality, not quantity. Depending on the role each network plays in your social media plans, you can adjust the frequencies of your posts.

  2. Choose the right type of content for you

    It's not necessary to jam-pack your schedule with promotional posts. Your goal on social media should be to grow relationships and build an audience for your business. Facebook is a great place to share news, blog posts, and how-to videos to educate your followers.

  3. Enrich your schedule with media content

    Now, it's time to put everything together in your schedule, pics, texts, videos, links and other content. Make sure your schedule supports the things going on in your business, and you combine your existing marketing into your schedule.

    Smart Posting

    Save time by using our Smart Posting product that will pick the best posting time for your industry and will post to social on Autopilot. And what’s good here is that you can try using it for free for 14 days.

Make Your Facebook Posting More Effective with Special Software

If you want to be able to schedule your Facebook posts, you should prefer a third-party facebook posting tool. Despite the fact there are other apps to help with automation, Facebook posting software as PromoRepublic lets you design and schedule posts to multiple social media accounts in one place. This saves you time and money.

With this tool, you can save your posts as drafts to finish at a later time. The platform provides you with many other tools letting you schedule Facebook posts. For examples, social monitoring, intelligent ads to get more customers, and smart calendars. They have similar features but have different interfaces and approaches. Start your free 14-days trial!

Smart Posting

If you have been going to Facebook to publish your posts, scheduling your posts might sound like an unusual recommendation. However, when you schedule your posts, you make sure you are present for your audience and bring them important information about your product or brand. This is an excellent way to promote your business, and if you use it with creativity and quality, it can make you a star.